Qetellong ea Pherekhong-Phuptjane 2021, liketane tsa hypermarket tsa Auchan le Metro li ile tsa siea barekisi ba leshome ba holimo ba Russia, moo ba ileng ba lula libakeng tse peli tsa ho qetela. Ho ea ka bahlahlobisisi, chelete ea Auchan e theohile ka 2% selemo le selemo ho ea ho RUB 17,3 limilione tse likete, chelete ea Metro e ntse e le RUB 99,1 limilione tse likete. Hona joale sebaka sa borobong sa tekanyo ea Infoline se nkiloe ke Ozon ka phetoho ea li-ruble tse limilione tse likete tse 96,1. (ntle le VAT), 'me mola oa leshome ke ketane ea litheolelo tsa Svetofor ka lekeno la li-ruble tse limilione tse likete tse 141,9.
Lekeno la k'hamphani e sebetsang LLC Auchan le theohile ka lilemo tse hlano ka tatellano: ka 2020, palo eo e ne e le li-ruble tse limilione tse likete tse 223,16, e leng ka tlase ho 12,2% ho feta selemo pejana. Ho feta moo, k'hamphani e ntse e tsoela pele ho ntlafatsa marang-rang a eona. Ho tloha qalong ea 2021, mabenkele a 17 a koetsoe, joale Auchan e kenyelletsa mabenkele a 238, ho kenyeletsoa li-hypermarket tse 95 le mabenkele a 143. Auchan ha e so ka e tsamaisana le kholo ea bahlolisani ba eona lilemong tsa morao tjena.
Ivan Martinovich, mookameli oa kakaretso oa ketane ea Auchan Russia, o boletse hore selemong sena chelete ea k'hamphani e ntse e eketseha ka 3%, EBITDA - ka 66%, le thekiso e kang-for-like (LfL) - ka 5% yoy. Ho ea ka eena, Auchan o kenya chelete tšebeletsong ea bareki, litharollo tsa dijithale 'me o tla tsoela pele ho ntshetsa pele marakeng a Russia.
Khoebo ea Metro naheng ea Russia le eona e bile tlas'a khatello ka nako e telele. Lekeno la Metro Cash & Carry LLC le theohile ho tloha 2016 ho isa 2019, selemong se fetileng le eketsehile ka 7,69%, ho fihla ho li-ruble tse limilione tse likete tse 224,01. Metro e khonne ho nka boemo bo botle mocha oa marang-rang, o seng o ntse o theha 10% ea phaello ea marang-rang. Metro ha e so itokisetse ho fana ka maikutlo mabapi le matšoao a lichelete pele ho phatlalatso ea molao, empa e lebeletse hore ho be le mekhoa e metle ea thekiso qetellong ea selemo. Liphetho tsa halofo ea pele ea selemo bakeng sa ketane ha li bontše, thekiso karolong ea boraro e ntse e eketseha, 'me kotara ea bone ka tloaelo e nka karolo e kholo ea chelete ea selemo le selemo.
Ho ea ka Irina Bolotova, moeletsi oa JosDeVries The Retail Company, li-hypermarket li nka nako e ngata ho batho 'me li hloka litšenyehelo tse kholo bakeng sa ho reka nakong e tlang,' me ka ho fokotseha ha chelete e kenang, bareki ba khetha ho arola chelete ka beke eohle. Ho latela mohlahlobi oa 'maraka oa bareki oa Raiffeisenbank Yegor Makeev, sebopeho sa lebenkele le joalo le sona se na le mathata ka lebaka la lithibelo tse behiloeng ka lebaka la seoa sa COVID-19 libakeng tse' maloa mabapi le ho etela libaka tsa mabenkele moo li-hypermarket tse ngata li leng teng.
Basebelisi ba li-hypermarket joale ba tobane le taba ea ho ntlafatsa marang-rang. Libaka tsa bona li ka tlatsetsoa ka lebenkele le lefifi, hammoho le li-cafes le lireschorente, tse sebetsang bakeng sa ho pepa. Marina Malakhatko, hlooho ea lefapha la mabenkele la CBRE, o re haeba li-hypermarkets li koetsoe, litsi tsa mabenkele li ka tlatsa sebaka se sa sebetseng ka morekisi oa thepa ea ka tlung kapa lebenkele la elektronike, kaha likarolo tsena ka bobeli li se li bontša mekhoa e metle haholo.