Ho latela Mokhatlo oa Likhamphani tsa Khoebo ea Inthanete (AKIT), mmaraka oa mabenkele o fumanehang marang-rang ho la Russia Federation karolong ea pele ea 2020 e bile li-ruble tse 1,654. Ho ea ka mopresidente oa AKIT Artem Sokolov, nts'etsopele ea khoebo ea e-commerce e fetohile e 'ngoe ea mekhoa e meholo ea ho rekisa, hobane bakeng sa lihlahisoa tse ngata tsa marang-rang, inthanete e bile eona feela mocha oa thekiso.
"Ho latela sephetho sa halofo ea pele ea selemo sena, khoebo ea e-commerce e batla e imenne habeli halofo ea pele ea selemo se fetileng, ke hore, 'maraka o imenne habeli ha o bapisoa le oa selemo se fetileng, ka mekhahlelo e ts'oanang," ho boletse Artyom Sokolov kopanong ea khoebo ea mabenkele ea World Retail Russia 2020.
Mmaraka oa e-commerce o bontšitse kholo e bohale ka Hlakubele, molumo o eketsehile ka makhetlo a fetang a le mong le halofo ha o bapisoa le Hlakubele, ho tloha ho li-ruble tse 205,8 billion ho isa ho 316,3 billion ruble. Ka Mmesa, ha ho bapisoa le lits'oants'o tsa Hlakubele, mmaraka o bontšitse kholo e eketsehileng ea 9,5% mme e bile li-ruble tse 346,1 billion. Leha ho le joalo, boholo ba khoebo ea e-commerce bo fokotsehile ha naha e tlohela karohano. Ka Mots'eanong ho bapisoa le Mmesa - ka 9,3% (ho isa ho 313,9 billion ruble), ka Phuptjane ha e bapisoa le Mots'eanong - ka 11,4% (ho isa ho 277,9 billion ruble).
“Likhoeli tse tharo tseo ho tsona ho neng ho e-na le COVID li amme ka botebo phetoho e akaretsang ea mmaraka. Sena se lebisitse ntlheng ea hore re fihletse sesupo sa nalane: molumo oa e-commerce halofo ea pele ea selemo sena naheng ea rona o feta 10% ea kakaretso ea thekiso ea mabenkele. Ha ho mohla re kileng ra ba le sesupo se joalo bophelong ba rona, "ho boletse mopresidente oa AKIT.
Leha ho le joalo, ha mmaraka oa Russia o salletse morao haholo ho oa China, karolo ea khoebo ea e-commerce e teng ke 29,9%. Empa 'maraka oa khoebo o fumanehang marang-rang oa Russian Federation o se o atametse United States (13,9%)
Lintlha tsa mokhatlo li bonts'itse hore liaparo le lieta (30,2% ea mmaraka oa lehae) e bile sehlopha se seholo ho fetisisa 'marakeng oa e-commerce, pele ho lisebelisoa tsa dijithale le tsa ntlo (29,5%). Sebakeng sa boraro ke thekiso ea lijo inthaneteng, karolo ea eona e bile 14,1%.
“E ne e le tloaelo e neng e ke ke ea lahleha. Letsatsing la pele feela, ha Mopresidente oa naha ea rona a phatlalatsa hore re emetsoe ke beke ea "matsatsi a phomolo", ho lits'ebeletso tse 'maloa tsa phano ea lijo palo ea litaelo e eketsehile hahlano, makhetlo a 10. Ba bang ba bona ba ne ba e-na le palo e "tlotsitsoeng" hoo, maemong a mang, odara e latelang e neng e ka fanoa feela ka beke le halofo, "ho eketsa Artem Sokolov.
AKIT e bolela esale pele hore qetellong ea selemo, mmaraka oa e-commerce oa Russia o tla fihlela li-ruble tse 2,933. Selemong se fetileng, mmaraka oa e-commerce, ho latela mokhatlo, o bile li-ruble tsa 2,032 trillion.